The 5 Things People are Going to Your Website to Find

Building a website for your business is a great way to attract new customers and keep in touch with old ones. What many business owners miss, though, is that customers expect certain things from your website. This is not a one-way relationship. If you’re going to build a website, you need to ensure that it offers … Read more

The 5 Things People are Going to Your Facebook to Learn

Today, there are more than 2.23 billion monthly Facebook users. This represents an 11% increase from last year. In case you had any doubts about the functionality of Facebook, this statistic should put it right to rest. As if that weren’t enough, there are also 1.15 billion people using Facebook on their mobile device each day, … Read more

How to Outsource Tasks so you can Focus on What you do Best

If you’re like most small-business owners, you’re notoriously overworked and understaffed. It’s understandable – you’re trying to get a venture off the ground, and you’re mostly bootstrapping the process. You’re not alone in this! Many small business owners start the same way. Fortunately, there are some easy steps you can take to ensure you’re not taking on … Read more

How to Host a Remarkable Customer Appreciation Party

A great way to show your customers how much they mean to your business is to throw a customer appreciation party. A client event, when done right, can be an impactful way to celebrate your customers, recognize milestones, and say “thank-you” for all the business that has kept your company afloat and growing. But, it’s … Read more

5 Ways to Become a Local Marketing Hero

All businesses start small. Some start as one-person operations in garages, while others arise from a small group of partners who are passionate about a single cause. We’ve all heard stories about now-mega companies like Apple and Google get their start from humble beginnings, and there are dozens of home-spun companies currently coming up from … Read more